THE HOMES REPORT - 2018 BEST PR AGENCIES TO WORK FOR (BOUTIQUE)

Best Agency to Work For is possibly the only predictive award the Holmes Report gives out. By this, we mean there’s a direct correlation between the agencies on this list and those that take home our biggest honor (often times at some point in the future) — Agency of the Year recognition. That’s, in part, because firms that take culture seriously tend to attract and retain smart and creative talent who, in turn, produce stellar work. It’s a simple formula but one that’s easily overlooked amid the breathless pace and tremendous pressures that are a seemingly inevitable reality of agency life. But this pace is exactly why agencies shouldn’t underestimate the power its culture has on the work its employees produce. 

The firms recognized on the rankings include a few holding companies firms, but mostly independents. Some have generous benefits, others prioritize professional development or interesting work that keeps talent engaged. 

Zapwater (Independent)

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