GURA GEAR DOES PPE 2011
Zapwater client, Gura Gear, made its debut at the PhotoPlus International Expo in New York City, and I was lucky enough to take part firsthand. If you haven’t heard, Gura Gear is a line of durable, lightweight bags, perfect for photographers, travellers, and adventurers alike. I’m relatively new to this whole business travel/trade show thing and wasn’t completely sure what to expect. In a nutshell, trade shows are pretty insane – so much activity, so many people, so much standing, AND so much fun. President of Gura, Greg Schern and Founder, Andy Biggs were on-site to speak with industry editors, publishers, professionals, photo enthusiasts, and fans about Gura’s functional, one-of-a-kind bags.
Here are some photos I captured from the trade show:
The Gura booth before madness ensued
Andy, working his magic on the trade show floor
Lights! Camera! Action! Greg and Andy being interviewed by PDN
The show was a great success, and there was never a dull moment in the Gura Gear booth. PPE 2012, here we come!
Brigid Parr Asst. Publicist