TRENDS #2: ROYAL FEVER

My prediction for 2011 is that ‘royal fever’ will sweep the nation with the upcoming wedding of Prince William and Kate Middleton. It’s been a long time since America has had a reason to be interested in England’s royal family and everyone loves a good wedding!

Women across America will have their eye on all the royal details from invitations to Kate’s dress (her engagement dress by Brazilian designer Issa sold out within days after being photographed on the future princess!).

Zapwater’s ‘bridal’ clients will no doubt keep their eyes on the upcoming trends being set by the royal nuptials. ForYourParty.com will definitely be ready to replicate wedding invitations and favors that are used, and Blue Plate Catering will be eagerly awaiting announcements of what cuisine will be served since future brides throughout Chicago may likely request something similar.

Whether you’re planning your own wedding or just paying attention for entertainment purposes, I’m sure that there will be many trends in 2011 that are shaped from this royal affair.

Deanne Daneck Senior Publicist