ZAPWATER COMMUNICATIONS NAMED FINALIST FOR TWO 2012 GOLD SABRE AWARDS

CHICAGO March 27, 2012 - Zapwater Communications, Inc., the Midwest’s premier boutique public relations agency, today announced that it is a finalist for two Gold SABRE awards, which are sponsored by Paul Holmes, the publisher of The Holmes Report to recognize Superior Achievement in Branding and Reputation. The world's largest awards competition for the public relations industry, the SABRE Awards celebrate public relations campaigns from around the globe that demonstrate the highest levels of creativity, integrity and effectiveness.

These two accolades come on the heels of Zapwater recently winning three Adrian Awards from the Hospitality Sales and Marketing Association International (HSMAI) for excellence in travel marketing.

"The SABRE awards are among the most prestigious awards in our industry and we are excited to share our campaign success with our clients," said David Zapata, President of Zapwater Communications. "In a competition usually dominated by large, global agencies, these nominations confirm the quality of the campaigns consistently implemented by our agency and demonstrate Zapwater's ability to deliver creative thinking, effective communications counsel and return on investment."

Gold SABREs recognize the best programs in specific brand-building and reputation management categories. Zapwater was nominated for the following campaigns:

• FASHION AND BEAUTY Why Celebs and A-Listers Are "Tie-ing" One On TheTieBar.com
• RETAILERS The British Invade the Windy City Topshop/Topman

Winners will be announced at the SABRE Awards ceremony on May 8, 2012 in New York.

ABOUT THE SABRE AWARDS:

The SABRE Awards are sponsored by Paul Holmes, the publisher of The Holmes Report to recognize Superior Achievement in Branding and Reputation. The programs honored represent the best work of the public relations industry during the year 2008.